1. Handicrafts Promotional Programs

• Using handicrafts elements in Isfahan entrance (6 items)
• Using handicraft symbols in the layout and interior decoration of subway stations
• Holding tours of neighborhoods and workshop centers
• Implementing the plan for organizing Crafts stores’ door boards in Imam Khomeini Historical Square
• Installing urban guide boards to introduce crafts workshops and shopping centers
• Using billboards and urban video systems to introduce handicrafts and combat foreign goods supply
• Implementing handicraft training programs, in accordance with the supervision and standards of the National Deputy of Handicrafts
• Performing recreational programs for artists and craftsmen
• Holding workshops and conferences to develop and promote handicrafts
• Naming the interior passages of gardens and sidewalks of Zayandehrood after different disciplines of handicrafts as well as prominent artists of traditional arts.
• producing handicrafts promotional films
• Printing full color brochures to introduce different fields of handicrafts
• Publishing citizenship culture publications and brochures to introduce handicrafts
• Holding promotional programs tailored to the child and adolescent age groups
• Following up the establishment of the Isfahan Regional Museum

       2. Programs in the Field of Handicraft Production

• Creating Isfahan art treasures with an approach to familiarize tourists with the process of producing various handicrafts arts and works
• Establishing Isfahan’s special zone for Kalamkaran Landry in Zayandehrood margin
• Establishing handicraft production centers in different areas of the city, especially amusement parks and complexes, including Ghadir Garden, Fadak Garden, etc.
• Inviting managers and officials of the city to use handicrafts in gifts and awards
• Ensuring that the artists and craftsmen benefit from certain privileges, including forgiveness or discounts on municipal tolls
• Reviving obsolete and outdated traditional arts in old neighborhoods and affiliated workshop centers

       3. Programs of Handicrafts Commercial Field

• Preparing document for development of Isfahan handicraft export
• Creating seasonal craft markets
• Holding specialized exhibitions of handicrafts in Isfahan’s stepsister cities
• Organizing the stores around Imam Square

• Organizing and holding specialized festivals of traditional arts and crafts at national and international level
• Creating and predicting showcases for major public and city passages and office buildings, hotels, etc.
• Creating craft booths in the city's prestigious department stores, such as Kosar
• Creating suitable platforms for developing virtual marketing networks for crafts
• Providing appropriate mechanisms to introduce and promote the handicrafts products for home and everyday use through the City Broadcasting Network, billboards, etc.
• Planning for the development of culture and infrastructures (branding in the handicrafts) for the optimal and appropriate supply of products in the domestic and foreign target markets.
• Following up and taking action to benefit from appropriate packaging in handicraft products, with special attention to identifying works and continually monitoring their pricing in collaboration with the Guild Chamber and the Crafts Union.
• Establishing "Banoo Marketplace" in various neighborhoods based on home jobs
• Establishing "Art Passage" in passages and streets and in urban spaces
• Developing “Experience-Driven Tourism” through live production workshops on car-free days
• Creating an "Alphabet Park" with a handicraft theme
• Allocating renovated buildings in the city to create handicraft workshop complexes as “Handicraft House”
• Dealing with violations in markets around Imam Square including the use of unauthorized materials, inappropriate lighting, roadblocks, etc.
• Specialized production, training, and exhibition programs in the city cultural centers